17 Jun, 2026
23 mins read

How to calculate and improve yours – Beragampengetahuan

The marketing efficiency ratio (MER) measures how much revenue marketing generates for every dollar spent. MER is calculated by dividing total revenue by total marketing spend for a defined period. Unlike ROAS, which focuses on the return of specific ad campaigns, MER gives a blended, executive-level view of overall marketing effectiveness across all channels. A […]

14 mins read

How to Calculate Dropshipping Break-Even Point (+ Examples) – Beragampengetahuan

We’re dedicated to creating free content that’s not only enjoyable to read but also super helpful. Learn more > Running a dropshipping store can feel like a rollercoaster. One day, you’re making sales, the next, your ad costs jump, and suddenly, you wonder if you’re even making money. The simple truth is: you can’t grow […]

14 mins read

What Do They Mean & How Do You Calculate Them? – Beragampengetahuan

As a marketer, I often find myself sitting down at my desk with a calculator to do some basic math. And most of the time, I’m in a kerfuffle with three acronyms: TAM SAM SOM. Calculating your total addressable market (TAM), serviceable addressable market (SAM), and serviceable obtainable market (SOM) can be helpful beyond the […]

5 mins read

How to calculate VAT: A guide for online sellers – Beragampengetahuan

Blog » How to calculate VAT: A guide for online sellers In the ever-evolving landscape of e-commerce, understanding tax laws is crucial. The introduction of new tax regulations in 2020, including the receipt obligation, brought significant changes. For online sellers navigating these waters, understanding VAT (Value Added Tax) isn’t just a necessity—it’s a strategic advantage. […]

10 mins read

Shipping cost per order: How to calculate your shipping costs – Beragampengetahuan

Written by Beth Owens on August 17th, 2023 Most e-commerce businesses are familiar with the importance of calculating Cost Per Order (CPO) and finding ways to optimize the cost of fulfilling orders. But it’s equally important to break this down to analyze the key costs with a lot of influence over your beragampengetahuan costs – […]