16 Jun, 2026
17 mins read

Why most AI fails social teams, and how social-first AI is different – Beragampengetahuan

AI is everywhere in marketing right now, embedded in tools, team goals, and executive strategies. Executives are investing aggressively, headlines promise transformation, and tool stacks are expanding fast. But for most marketers on the ground, especially those working in social media, the actual impact of AI doesn’t match the hype. According to research commissioned by […]