ecommerce
An e-commerce brand’s guide to back-to-school season – Beragampengetahuan
Written by Mary Berko on August 2nd, 2023 Stylish new sneakers, necessities, and trending clothing. There’s one thing about heading back to school after a long summer that always holds true: parents and students are in full-blown shopping mode. And while this short season may fly under the radar for many brands, it’s an incredible […]
How E-Commerce and SMEs Are Transforming Africa’s Fashion Industries – Beragampengetahuan
Last week, BoF hosted a discussion on the ways in which e-commerce adoption and SME enterprises are transforming Africa’s fashion industry. The BoF LIVE featured Samuel Mensah, CEO of e-commerce platform Ananse Africa; Aparupa Chakravarti, director at advisory Botho Emerging Markets Group; and Mercy Mutua, head of access to finance at the Mastercard Foundation, moderated […]
E-Commerce Calendar 2023: Essential Dates for July-December – Beragampengetahuan
How is 2023 already half over? It may seem like the time to slow down, but some of the biggest holidays and events are still to come this year — including Cyber Five. But there’s no need to plan in the dark. We’ve done the work for you in our biannual e-commerce calendar featuring important […]
What is Ecommerce Replatforming? The Guide to Ecommerce Migration – Beragampengetahuan
Ecommerce replatforming, or ecommerce migration, is more common than many business owners realize. Over time, the needs of your company and your customers will undoubtedly change. Technology in the ecommerce world will evolve, and your initial ecommerce platform may become clunky, outdated, or simply inefficient. While moving your entire store to a completely different environment […]
How to Optimize Your Ecommerce Site for the Holidays – Beragampengetahuan
When it comes to preparing an online store for holiday shoppers, emphasis is typically placed on marketing and graphic design. As brick-and-mortar shop owners erect holiday decorations and up local advertising efforts to entice shoppers, ecommerce business owners focus on displaying seasonal site graphics and boosting digital advertising to achieve similar results. A storefront’s overall […]
Meeting E-Commerce Customer Expectations In E-Commerce – Beragampengetahuan
Written by Beth Owens on July 25th, 2023 [Updated post from January 18, 2022] If there’s one thing we know about e-commerce, it’s that consumer expectations are always shifting. Legacy retailers have been forced to invest heavily in their online presence to stay relevant, while digitally-native brands must continually invest in their shopping experience to […]
Which Is Better for Ecommerce? – Beragampengetahuan
Deciding between Shopify vs. WordPress is a big decision. Both platforms are excellent for ecommerce sites. But making the right choice depends on your specific needs and goals. To make things easier, we’re breaking down what you need to know to choose between Shopify and WordPress to build your next online shop. Let’s dive in. […]
Perekrut Eksekutif untuk Pekerjaan E-Commerce Pertengahan 2023 – Beragampengetahuan
Harry Joiner memulai perusahaan perekrutan e-niaga pada tahun 2005. Dia telah menyaksikan volatilitas pasar yang dapat diprediksi. Segalanya buruk di awal 2008, katanya. Sepertinya tidak ada perusahaan e-commerce yang membuka lowongan. Wabah COVID-19 sama buruknya. Tapi bagaimana dengan tahun 2023? “Ini kebun binatang,” katanya. “Bisa ada dua sampai tiga kali lebih banyak kandidat karena ada […]
Popularitas TikTok sebagai mesin pencari e-commerce jatuh – Beragampengetahuan
Lebih sedikit orang dewasa AS yang memulai pencarian produk di TikTok dibandingkan tahun lalu, menurut sebuah studi CivicScience. Mengapa kita peduli. Ini adalah bukti terbaru bahwa Amazon adalah platform yang harus ditanggapi dengan serius oleh merek ritel. Sementara TikTok berniat untuk membangun bisnis e-commerce senilai $20 miliar, AS belum akan menjadi faktor besar, dan mungkin […]
Prediksi eMarketer untuk E-Commerce Ritel Global di tahun 2023 – Beragampengetahuan
Ini resmi. Menurut eMarketer, kami memasuki “normal baru dengan pertumbuhan yang lebih lambat”. Dalam Prakiraan E-niaga Ritel Global 2023, eMarketer memprediksi prospek peritel digital yang sedikit lebih baik dibandingkan dengan penurunan pada tahun 2022. Tetapi tingkat pertumbuhan dua digit tahunan tahun 2010 sudah lama berlalu. Setelah era yang penuh gejolak, bagaimana beberapa tahun ke depan […]