17 Jul, 2026
14 mins read

Find and hire micro-influencers to achieve your brand’s goals – Beragampengetahuan

Influencer marketing is a popular way for brands to boost reach and engagement. Good influencers can help brands bypass the tough work of establishing an audience and building rapport, as influencers come with their own established audiences that already (hopefully!) like them and will pay attention to what they have to say.  All of this […]

9 mins read

YouTube is Our Highest-Converting Channel Thanks to Micro-Influencers: Here’s Our Strategy – Beragampengetahuan

My company, Galan Leather Co., sells a fairly niche product: handmade leather and wood writing accessories, plus other craft goods that writing and stationery enthusiasts will appreciate. Because of that, we’ve found that the most effective way to market to our audience is via very niche channels: specifically, micro-influencers on YouTube. Given our products’ aesthetic […]